Adweek: 2019: The Year of Ad-Tech Darwinism

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Adweek: 2019 ends the Ad Tech era with the birth of Darwinism Tech

As 2019—and the decade—draw to a close, the media industry has witnessed a host of closures, fire sales and a rapidly accelerating number of mergers in ad tech. Many have dubbed this as the end of the golden era of ad tech, or the ad network, and the beginning of a more Darwinist era where only the strongest in the sector will survive.

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