Gigaom: Does Digital Advertising Need its Own Operation System?

Share This

Share on FacebookShare on Google+Tweet about this on TwitterShare on LinkedIn
Gigaom

If you’ve ever seen that oft-passed-around LUMAscapes slide on the display advertising landscape, you know it’s a crowded and fragmented industry. And that slide only includes a fraction of the companies operating in digital media today. (LUMA Partners has seven slides more that break out players in video, gaming, commerce and other key sectors in digital.) Gigaom