Direct-to-Consumer Brand Success Offers Lessons for All Marketers November 1, 2018 by Terry Kawaja, Founder and CEO, LUMA Partners A week ago I delivered my keynote presentation to an overflow…
LUMA CEO Terry Kawaja gave one of the most provocative talks at the Associate of National Advertisers' annual “Masters of Marketing” conference. He sits down with AdAge to break down…
The presentation led by investment banker Terry Kawaja of LUMA proved to be one of the more popular sessions at the Association of National Advertisers annual "Masters of Marketing" conference,…
LUMA CEO Terence Kawaja, whose LUMAscapes showing the vast jumble of marketing-tech players have been staples at marketing conferences for years, unveiled his latest creation at the ANA Masters of…
DPAA President and CEO Barry Frey caught up with LUMA CEO Terry Kawaja for a quick look at LUMA and what Terry will be addressing at the Video Everywhere Summit…
LUMA CEO & Founder Terry Kawaja urged marketers to look at the success models of direct-to-consumer brands at the ANA 2018 Masters of Marketing: Direct Growth conference. Campaign US
LUMA CEO Terry Kawaja sits down with the Association of National Advertisers' Group EVP Bill Duggan for a one-on-one interview on LUMA, the new LUMAscapes, and Terry's speaking engagement at…
It was the week that the TV industry sounded the alarms. Work together. Change who you are. Or die at the hands of FANG. Prominent media M&A banker Terry Kawaja,…
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