Firms in the hyper-competitive advertising technology marketplace face challenges as they attempt to overhaul the way ads are bought and sold. You wouldn’t guess that judging by the scene on the…
Investment banker Terence Kawaja, founder and CEO of LUMA Partners, the company famed for its LUMAscapes, has a new, epic presentation on the state of digital media. It takes a…
The closing session at our last MarTech Conference in San Francisco was an all-star fireside chat, “Follow the Martech Money: VCs, IPOs, and M&A”, with three leading venture capitalists and one of the most…
As CEO's of leading adtech companies along with institutional and strategic investors gather for LUMA Partners' annual one-day conference in Manhattan next week, there will surely be talk on and…
As the now-well-known LUMAscape from LUMA Partners denotes, the ad tech sector is dense, complicated, and poorly understood (even by people who work in the industry): Agency trading desks, ad…
More than $15 billion of ad spend will be transacted through programmatic channels this year, and that budget will flow through a famously fragmented set of technology systems. But what…
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