Kevin Spacey, most recently better known as Frank Underwood, everyone's favorite political operator, gives us a rousing speech on the convergence of platforms and forms of entertainment. iPad versus the…
This past summer, trade press commentary focused on the impending doom of the Ad Tech space, pointing to the industry’s fragmentation and noting the underperformance of recent IPOs: Millennial Media…
It’s amazing what a couple of months can do. In July, the Ad Tech sector was reeling from its third underwhelming IPO of the year - Marin Software (MRIN), YuMe…
Every good story needs a hero. Back when I wrote The Search, that hero was Google – the book wasn’t about Google alone, but Google’s narrative worked to drive the…
According to Gartner, by 2015 the technology budget of CMOs will likely exceed that of CIOs. There is no question that marketing has become more data-driven and technology-driven than in…
We like different types of cookies. Chocolate chip, shortbread, ginger snaps, black & white, Yum. Our website likes cookies too.
By viewing this site, you agree to our site’s use of cookies. Should you need to find out more about the types of cookies we consume, view our Privacy & Cookie Policy.Accept
✉
Almost There! Complete the form to subscribe to LUMA's Insights.
Almost done! Please verify you’re human to download LUMA’s Insights.
