Increased dialogue over the past several quarters translated into closed deals in Q2 2024, as M&A activity picked up for the second consecutive quarter following 2023’s dearth of dealmaking. In the public markets, there is more of a mixed bag, as both LUMA.A and LUMA.M traded down in Q2 2024, but we also saw the first MarTech IPO of the year, with IBOTTA debuting in April.

Download LUMA’s Q2 2024 Market Report to get all the data on Ad Tech, MarTech, and Digital Content

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