Image & Article: The Current

For more than a decade, Terence Kawaja, Founder and CEO of LUMA Partners, has been the ad industry’s unofficial cartographer, mapping its chaos through the LUMAscape.

Last month, he introduced the new AI LUMAscape, despite his promise to never release one, and LinkedIn was ecstatic. Within days, the announcement pulled in half a million likes, comments, reports and messages, with the industry harping over which companies made the cut and those that were sidelined.

“There’s not even that many people in and around the industry,” Kawaja told The Current.

Check out the full interview: The Current

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