SANTA BARBARA — The marketing industry has been thrown into turmoil by a collection of digital privacy scandals and regulatory responses that have changed the nature of ad targeting. But…
Direct-to-consumer brands were born out of — or so founders say — a desire to do everything, cutting out middlemen like retail partners and establishing direct connections with customers that…
Talking Stack identifies LUMA’s Digital Brief 024 — Market Report Q2 2019 as the "Report of the week". Podcast team David Raab, Chitra Iyer, and Anand Thaker talk about the…
On this week’s episode of The MadTech Podcast, ExchangeWire’s Rachel Smith & Lindsay Rowntree are joined by Ruben Schreurs, CEO, Digital Decisions, to discuss the latest news in ad tech…
McDonald’s is starting to throw a few ideas on the grill after spending around $300 million to acquire personalization and decision logic tech startup Dynamic Yield in March. Ad Exchanger
WatchMojo Founder, Ashkan Karbasfrooshan attended LUMA's Digital Media Summit in New York City, New York. The series consists of published interviews with Peter Horan, Robert Norman, Farhad Massoudi, Jim VandeHei,…
The online advertising world is now navigating a set of seemingly contradictory trends. On the one hand, technology which pieces together the various parts of audience’s online identity is becoming…
Last month, Accenture Interactive snapped up independent creative agency Droga5 in its biggest acquisition to date, following similar moves it has made in recent years to become a stronger competitor…
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