The constant battle between TV viewers who want to watch their favorite shows when and where they want broadcast and cable networks that want to maintain their lucrative linear-TV business…
The biggest challenge an ad solutions provider faces in a pitch session these days in that damnable “Luma Chart,” says Criteo President Greg Coleman. The former sales exec from Huffington…
The advertising-technology field is shaking out, as failed start-ups merge with more-successful peers, non-advertising companies snap up industry players, and venture capitalists show less interest in new investments.WSJ
If you’ve ever seen that oft-passed-around LUMAscapes slide on the display advertising landscape, you know it’s a crowded and fragmented industry. And that slide only includes a fraction of the…
According to eMarketer, spending on display is set to outpace paid search by 2015 -- that's just three years from now. That's exciting, but it's also concerning. Right now, the…
Looking at investment banker Terry Kawaja’s famous landscape slide of advertising technology leaves many shaking their heads. Who are all these companies? What value to they provide that the dozens…
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