There's been an explosion in advertising and marketing tech deals this year, according to new data, a sign of life for a sector that not long ago was looking ready…
The industry, once shunned by investors, has regained its mojo, fueled in part by a rise in digital ad spending. “This sector has been out of favor for so long…
2021 has tremendous potential for exponential M&A activity based on 8 elements affecting the public market and digital media, marketing & technology industries. Terry projects these elements will lead to…
After years of debate, Apple Inc. and Google are making separate moves to effectively kill the software marketers use to track your online activity and tailor ads specifically for you.…
Late last year, with the end of the pandemic hopefully in sight, LUMA was beginning to see investor confidence return. If anything, that cautious optimism was understated, as this Spring,…
Seven ad tech companies made transactions valued at over $1 billion in the first quarter of 2021 – double the amount that’s happened in the past few years combined. “We’ve…
Known as SPACs, these shell companies allow businesses to sell shares to the public with different disclosure than usual. What could go wrong? SPAC stands for special purpose acquisition company,…
Ad Tech is back in vogue with the investment community and, more importantly, buyers, as the once unpopular sector is one of a handful that have benefited from the Covid-19…
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