Summer 2024 is coming – and with it, the notorious cookie apocalypse, AKA the end of third-party cookies.
Is this reason for concern? Cookieless audience targeting has yet to become the norm. Significant personalization is a real struggle. Browsi brings Hometalk’s Ezra Menaged, LUMA’s Conor McKenna, and Browsi Co-Founder Lior Fisher together to discuss the inevitable future optimally and how already start planning for tomorrow.