Mahi de Silva, CSO & Co-Founder of Higgsfield, joins the DMS BY LUMA Centerstage to talk about building at the intersection of creativity and AI.
Mahi explains why Higgsfield prioritizes building in-house for designers instead of prompt engineers, the early pivot away from consumer apps, a go-to-market that starts with individual users inside agencies and brands, and why the company chooses to leverage its users’ experiences for its brand and technology validation. He also shares where Higgsfield is heading next for creative in relation to ad spend.
