2019 started slow for ad tech M&A, but merger activity gained steam and the fourth quarter was one of the most active in recent memory. The number of scaled deals…
LUMA CEO Terence Kawaja's latest tweet throws down the “election” gauntlet for CES attendees to choose between speakers Mediaocean’s CEO Bill Wise and the White House’s Advisor to the President…
In a conversation that ranges from the upcoming streaming wars to the ongoing direct-to-consumer trend to a look ahead at next month’s CES, Terence Kawaja gives a general sense of…
Terence Kawaja, CEO of LUMA Partners talks about growing digital and streaming competition with Bloomberg’s Lisa Abramowicz and Paul Sweeney. Bloomberg Radio
Last year, Direct to Consumer (D2C) brands stole the show, most notably in Terry Kawaja’s presentation, ‘Fire your CMO‘ presentation. This year, as first-time sponsors, we were surprised that D2C…
When Terry Kawaja, founder of investment bank LUMA Partners, stood on stage at the Association of National Advertisers’ annual Masters of Marketing conference last year and told a packed crowd…
SANTA BARBARA — The marketing industry has been thrown into turmoil by a collection of digital privacy scandals and regulatory responses that have changed the nature of ad targeting. But…
Direct-to-consumer brands were born out of — or so founders say — a desire to do everything, cutting out middlemen like retail partners and establishing direct connections with customers that…
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