AT SEA OFF THE COAST OF FRANCE — When Terence Kawaja first introduced the Lumascape, the visual map illustrating an alarming array of ad tech companies, he backed up the…
The founder and CEO of LUMA Partners LLC neatly separated all the major players into two sets, and for about a half an hour Kawaja explained how they’re different, how…
The recent flurry of media M&A activities, including the AT&T DirectTV deal, means that the big players are “lining up their assets” in advance of the inevitable convergence of TV…
If the digital advertising people getting high on “programmatic” trading are to access the $70 billion US TV ad market this way, they had better develop some empathy first, says…
Kevin Spacey, most recently better known as Frank Underwood, everyone's favorite political operator, gives us a rousing speech on the convergence of platforms and forms of entertainment. iPad versus the…
This past summer, trade press commentary focused on the impending doom of the Ad Tech space, pointing to the industry’s fragmentation and noting the underperformance of recent IPOs: Millennial Media…
It’s amazing what a couple of months can do. In July, the Ad Tech sector was reeling from its third underwhelming IPO of the year - Marin Software (MRIN), YuMe…
Every good story needs a hero. Back when I wrote The Search, that hero was Google – the book wasn’t about Google alone, but Google’s narrative worked to drive the…
