Following a brace of acquisition deals where it announced its intention to spend up to an (estimated) $70 billion on Activision Blizzard and Xandr, Microsoft’s advertising ambitions are starting to…
Bryan Barletta speaks with Conor McKenna, Director at LUMA Partners. They discuss how adtech in podcasting applies to adtech in other adtech-led companies. Listen in to learn about: How we're…
Ad tech has been high on the shopping list for several digital audio companies during the past few years, with Spotify’s announcement in February that it was buying Podsights and…
After a number of wilderness years and some notable implosions, Ad Tech is back in favor with public investors but not every CEO in the space should be in a…
A record number of advertising and marketing technology companies went public last year, according to the 2021 Full Year Market Report from LUMA Partners, a leading media and marketing investment…
M&A activity in the sector was up 20.6% year over year in October with 252 deals recorded by S&P Global Market Intelligence. The jump in activity is notable because M&A…
The human juice is back in the ad business. Conferences and events are back. Wall Street’s on-and-off love affair with ad tech is back. And, so important for so many…
Is ad tech’s hot streak on the public market sustainable? No, and that’s not a bad thing. After four quarters of spiking valuations and an IPO runway so crowded that…
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